Bread and butter are among some of the essentials going down in price across Southport supermarkets.
OTS has confirmed that resort Tesco, Aldi and Lidl stores have followed Sainsbury’s by cutting the price of own-brand butter and bread after criticism over high supermarket prices.
In a nationwide move the supermarkets have all reduced its salted and unsalted butter prices from £1.99 to £1.89 for 250g packets.
Wholesale food prices have been falling globally, but UK food inflation is at its highest for 45 years.
The move comes after criticism supermarkets are not passing on wholesale price falls quickly enough.
OTS News on Social Media