As a business profile on Facebook, one of the most crucial aspects you need to take care of is to gain the trust of your followers and viewers. For this to happen, you need to maintain a good, cordial relationship through the tone of your posts and audience engagement.
Another important factor that contributes to the trust that people have in your brand and profile is proof of being genuine. In addition to ensuring you provide your customers with authentic services and products, you can also make use of a special feature offered by Facebook.
This feature is called the Verification Tick. On verifying your account, you can get this Verification Tick next to the name of your page. This tick helps users know which page is the real page for a certain business or celebrity.
The tick acts as a sign of authenticity and helps you to attract more followers. However, not everyone can get their business page verified. You need to fulfil certain criteria and provide proof of authenticity in order to get verified.
In this article, we will walk you through the various steps involved in getting your account verified.
Criteria to Get Verified
Before you can apply for verification of your page, you must meet certain criteria. Firstly, the page or profile must have a cover photo, a profile photo, and a name that follows Facebook’s guidelines.
In addition to this, the profile should have content that follows Facebook’s terms of service and be “Follow” enabled. Tools that can help you to have a sizable Facebook presence are websites to buy Facebook followers.
Check out websites like getviral.io, to buy real Facebook followers and get real engagement. This helps you to increase your exposure to a global audience.
Steps to Get Verified
Now, let’s take a look at the steps you must undertake to apply for verification on Facebook.
Step 1: Verification Form
Click on this link to view the Facebook verification form. In the following steps, we will guide you through the whole process of filling up the form and what comes next.
Step 2: Verification Type
Under Verification Type, you are provided with two options, Page and Profile. Depending on which of the two you want to verify, select the same option.
Step 3: Select Page or Profile to be Verified
Once you have made a selection for the previous step, a drop-down list will appear. This list will be of your Pages or profiles, depending on the option you chose. From this list, you need to choose the Page or profile you want to be verified.
Step 4: Category of Your Business
The category of your business must be the same as that of the Page or profile that you want to be verified. Categories can be News/Media, Sports, Government and Politics, Music, Fashion, Entertainment, Digital Creator, Gamer, and Global Business.
If your business does not fit any of these criteria, you can choose the Other option.
Step 5: Country of Origin of Your Business
Now, you need to choose the country where your business is headquartered or had originated from.
Step 6: Provide Documents for Identification
Depending on the type of account you have, you require different identification documents. If your account represents a person (such as an influencer or celebrity), you need to provide a scanned copy of a valid photo ID. You can use a driving license or passport for this purpose.
On the other hand, if your account represents a brand or organisation, you need to upload a scanned copy of any of the following documents with the official seal or watermark of your organisation:
- Phone or utility bill
- Certificate of formation
In addition to this, you also need to provide an article of incorporation, i.e. tax or tax exemption documents belonging to your organisation.
Step 7: Why do You Want to be Verified?
The last step to filling the verification form is answering a few questions posed by Facebook. First, you need to let them know why you want to verify your account. Answers to this could be that you would like to attract more customers or more Facebook followers.
It would also do well to show that you already are recognised in your field and among news publications or magazines. If you have seen other Pages or profiles using your name, you could cite that as a reason too. Such duplicate accounts are known as imposters.
There are 2 optional questions too where you can list any other social media accounts you have and provide additional comments.
Step 8: Submit
Once you have completed all the steps above, you can submit the Contact Form to Facebook. The team will go through your application and you can expect a response within a few days.
What Should You Do if Your Application Gets Rejected?
In case if your application is rejected, you will have to wait for 30 days before you can apply again. At this time, you could reach out to Facebook support and try to find out why your application was rejected so you can avoid that mistake the next time.
Using this full guide to getting your Facebook profile verified, you can create a unique presence for your brand. This has a lot of benefits as you get more customers and followers on Facebook and it acts as a boost for your brand’s credibility.
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