Living in a world where online shopping is more demanded than visiting actual stores, getting online discounts has never been demanded more. And with the growing popularity of promo codes on online platforms, the number of shoppers who are willing to pay a full price for their purchases gets lower. And retailers build a cool marketing strategy of adding discount coupons, which actually boosts their sales. There has been a study, stating that customers who get promo codes during their purchases, become happier and have an increase in oxytocin. With that said, the demand for promo codes among customers increases, and in this article, you can familiarize yourself with unexpected statistics from Promocodius – a resource with coupons and promo codes.
What are the most high-demanded markets for promo codes?
According to statistics, more than 23% of people who shop online always look for discounts and promo codes. And one of the most demanded markets that people look for discounts on is clothing. In fact, it is one of the leading categories among the customer demand. According to the website with coupons and promo codes, Pormocodius, the demand for discount promotional codes for clothes increased by 12% in 2021. Taking into account the unstable financial situation worldwide, it is surprisingly high. The clothing and accessories section on Promocodius has an endless list of brands, where you can get a lot of promo codes for online shopping. The discounts can start from 10% on all purchases and can get as high as 85% off. Many people who are shopping online will always look for discounts, coupons, and sales. And this is where such platforms have everything in one place. Buying clothes online is a very common activity all around the world. And it becomes even more exciting when you get discounts on your checkout. And it is not only about discounts. It also applies to free shipping, gift cards, gift vouchers on future purchases, cashback, etc. The experts have also noticed that when people get discounts on their purchases, they want to buy more. Hence, the revenue of that particular brand automatically increases.
According to recent studies of the Swedish local version of the service with promo codes, promocodius.com, the second most demanded market for online purchases is electronics. With Covid all around the world, people have been in lockdown, and the demand for getting new electronic stuff has increased. It is because being at home and working from home made them get bored too quickly, so they wanted to entertain themselves by playing video games, watching TV, etc. So the demand for purchases of electronics has increased compared to 2020. According to Promocodius, they noticed increased traffic on the pages of such stores as Tech21, eBay, FastTech, Banggoods, and others. The increase in demand for promo codes for electronics grew by 7% in 2021.
It is hard to say which eCommerce market works best with promo codes, but there is one thing that we can say for sure. The approach of providing promo codes to customers intends to bring more customers and drive more revenue. An all-in-one platform such as Promocodius gives a lot of information to consumers about new promotions and sales in various online stores. This is why people start to look for such platforms and use them while they shop online.
In a survey done by experts at Promocodius, nearly half of the consumers mentioned that if they hesitate to buy a product, they are most likely to purchase it if there is a discount promo code on it. In conclusion, it is pretty noticeable that coupons and promo codes are an appealing approach to customers to increase sales. And with online platforms, where you can find all the best deals for your purchases, the online shopping experience becomes even more interesting and entertaining.
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