5 Types of Custom Made Lobby Signage for Your Business

2nd June 2021

Although not all business establishments have lobby signages installed on their walls, those that do have are often perceived by first-time visitors as reliable and trustworthy. For them, it is a symbol of a legitimate business endeavor and professionalism. However, coming up with an effective lobby sign would require careful planning. It is an investment and you want to ensure that the elements needed to form one should reflect your business’ philosophy and values. This is why it is also important for your team to specify the demands as well as the goals of your business so that all outputs produced, such as a lobby sign, would contribute to the attainment of company targets.

What are lobby signs?

Before anything else, you need to understand how these types of signs are different from the common outdoor signage. These are often referred to as the “reception signs” because the reception area is where people find these objects the most. These types of signs are a great help to larger and renowned establishments because these can easily transform a dull and blank wall into a luxurious and exquisite location, making it appear as if you are having a grand entrance to a lavish event. Additionally, these signs make use of your walls as a blank canvas that could be utilized to entice customers and promote your brand without even any personal contact.

Types of lobby signage

  1. Acrylic Letters – Acrylic as a material is known to be the lighter type compared to other materials like metal or glass which are also used for signages. Furthermore, it provides a shiny or glossy effect made from the cast polymer that is transparent or colorless. It can also be easily applied with multiple varying colors and creating a replica of the signage is much easier with this material. This is best when you plan to attach similar signage to different parts of your interiors.
  2. Backlit Lobby Signage – Backlit lobby signage has gained popularity lately because of its interactive feature where the words are emphasized using the LED lights that are attached to the back. Moreover, it exhibits elegance and artistry because of its unique effect from traditional signages. This is only right for areas with little light. This is commonly observed in pubs, bars, disco houses, and even restaurants. Today, even shops selling cosmetic and fashion products have applied it to their interiors to attract customers.
  3. Metal Lobby Signage – Metal is the most versatile material in the world of fabrication. It can be bent, cut, and shaped to form your desired shape. You can have the letters fabricated or the entire shape of your brand’s logo. It is the most recommended type because of its quality and longevity.
  4. Lobby Plaques – These signs make use of a variation of materials, either acrylic or bronze. Companies prefer plaques to display achievements or a minimalistic take to display their brand name. This can also be created with frosted plastic which is a method to hide the cracks or uneven marks on walls. Letterings can also be printed using vinyl stickers, painted or crafted as three-dimensional letter shapes which could either be made of metal or plastic.
  5. Glass Lobby Signage – Some companies have these signages installed and similar to the lobby plaques, letters can either be engraved or painted, others even just print the letters as stickers to stick on the glass surface.

Things to remember when making a custom made lobby signage

The size of the signage highly matters. You do not want it big to the point that it consumes the majority of your wall’s space. You also do not want it to appear too small that it is not visible to everyone even when they already are close to it. Depending on the shape you want it to be, you can make a mock-up illustration using paper or paper boards to help you decide on the size. Always take note of the dimensions because these are important details needed by the manufacturer of your lobby signage.

Next, would be the concept of attaching your signage. Would you be going for standalone elements? The shape and the letters are attached separately but still can form your logo or preferred image. Or, you may simply avail of the usual logo board. Whichever suits your business, go for it.

Lastly, the materials chosen are a significant factor in your lobby signage. Depending on the personal preference and the environment, the materials should be appropriate. What aspects of the signage do you think should be given much attention? Is it the ability to withstand natural conditions such as rusting or longevity? Specify the qualities you wanted to be highlighted and sort out the materials that can match your requests.

Conclusion

Now we know those lobby signages are effective in terms of attracting customers even from farther places. So, if you’re looking for a sign to get one, here is it. You can avail of the ShieldCo backlit lobby signage to cater to your lobby signage demands. Products from ShieldCo are guaranteed to the best among the rest of the signage developed and they have already gained the trust of many clients who have done repetitive orders. Just visit your website or give them a call to help you kickstart your lobby signage project you can have for your business.

Author’s Bio:

Laura Baird is a freelance writer specializing topics on signage. She loves to share content on how to come up with better signages and how it helps businesses in building brands. Aside from that, she also writes and gives tips in interior and exterior designs.